POND Magazine is an online culture publication of thoughts, fashion, music, and art based in the NYC area. Founded in 2013, by Editor-In-Chief Natalie Leonard after interning at Interview Magazine, POND focuses on youth culture through an artistic lens, constantly featuring work from up and coming local and international artists. We’ve featured artists such as musician Mac DeMarco, photography duo Wiissa, Chicago based band Twin Peaks, fashion photographer Jacqueline Harriet, Australian rapper Allday, NYC artist Sean Penncils and many, many more. We tend to stray away from your run of the norm Q&A interviews, spending days and nights, even getting “In Bed With” those we feature. Our goal is to form relationships, collaborate, and grow together with our creatives peers.

Our site gets an average of over 3,000 unique viewers a month and is growing with visitors from all around the world, including the US, France, Great Britain, Russia, and Argentina. Now working at Vogue Magazine, Leonard along with the rest of the POND Magazine team are at the forefront of their industry, seeking upcoming talent across various mediums. 

 
 
Liv Marsico of Liphemra by Kelsey Reckling for "GRRRLS ONLY"

Liv Marsico of Liphemra by Kelsey Reckling for "GRRRLS ONLY"

 
"My Boys: Twin Peaks" Photo Diary by Daniel Topete

"My Boys: Twin Peaks" Photo Diary by Daniel Topete

 

Traffic

Visitors: 38,000+ 

Page Views: 74,000+

Source: Squarespace Analytics (July 2015 - June 2016)

 
"At Home With Mac DeMarco" by Laura-Lynn Petrick

"At Home With Mac DeMarco" by Laura-Lynn Petrick

 

 

 

Social Media Extensions

Facebook: 1,500+

Instagram: 4,000+

Twitter: 480+

 

 

 

 

 

 

 

 

 

 

 

contact digital director rachel@pond-mag.com for further inquiries

"Varsity" Editorial by Nashville photograper Zachary Gray

"Varsity" Editorial by Nashville photograper Zachary Gray